WebMay 9, 2012 · McDonald’s is one of the most well known fast food brands in the world because of its comprehensive approach to advertising and marketing. The food and beverage company uses a combination of digital, print, and TV ads to communicate their product offering, which appeals to a large audience. WebMay 16, 2000 · HotWired debuted as the first online magazine to carry advertisements. When the site published the first banner ads—colorful, billboard-shaped notices—about 10 percent of those who saw the ads were enticed to click on them. These surfers were taken to the sponsor's Web site, and a new age in advertising had begun.
30 Examples of Magazine and Newspaper-Styled Websites
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5.3 The Role of Magazines in the Development of American …
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